Cheryl is an artist, using her sewing machine to create embroidered designs. Cherly creates unique embroidered visual stories. First, she sketches her ideas and dreams on paper and then, using nothing but her hands to guide the fabric and multiple changes of thread colours and millions of stitches, she creates her unique embroidered art.
We first started working with Cheryl back in 2018, making changes and taking over the hosting on her existing website on our performance server. In 2022 we were asked to create a brand new website for Cheryl, we started by revamping the old colour scheme of gold/white text on a stark black background (Very 2010’s design) with a much more modern design to make the images of her art pieces stand out.
"Caffeinated took the time to understand our business properly. The new site reflects what we actually do — and it brings in enquiries every week."
The new site launched with a faster page-load time, properly-structured content, and a clear path to enquiry. Owner feedback has been overwhelmingly positive.
